The Effects of Electronic Collaboration in Distributed Project Management

Abstact The emergence and widespread use of collaborative technologies for distributed project management has opened up opportunities for off-shore outsourcing and collaborative development. However, most tools and techniques for project management focus on on-site, long term relationships and sourcing strategies at a time when inter-organizational relationships are becoming more dynamic and geographically dispersed. This paper uses grounded theory to analyze data on virtual teams' projects. The analysis uncovers “effects” in the way in which distributed projects are managed. These effects relate to coordination, communication and adaptation to distributed electronic work environments. Following an analysis of these electronic collaboration “effects”, a model for distributed project management is presented.     

Environmental Management Accounting: A Case Study Research on Innovative Strategy

The aim of this paper is to conduct an in-depth study on environmental management systems developed in the ceramic tiles sector. This study is conceived as an improvement on a previous survey related to an environmental diagnosis of the ceramic tiles sector where some incongruities between environmental explicit speeches and environmental actions were detected. Such incongruities revealed that firms assumed to be highly environmental committed while from facts this commitment was not so high proved. So, it was necessary to introduce case study research methodology to clarify and to understand the reasons of these inconsistencies. The main objectives of our case study research are two. The first one consists in determining the relationship between firms and environment, analysing environmental positions in companies assumed in their environmental strategy and their environmental behaviour reflected in facts, while the second one attempts to establish the role played by the accounting information system in the environmental management systems of the companies in the sector. Our case study research reveals the elaboration of a larger amount of environmental accounting information for internal use than for external one. This fact is due not only to the inexistence of regulations about environmental disclosures in Spain, at that time, but also to the importance of environmental internal accounting information for management which supports the prevalence of decision-usefulness theory in the implementation of environmental management systems.Lecturer of Management Accounting in the Department of Finance and Accounting of the University Jaume I of Castellon (Spain). PhD in Business Management, with a focus on Environmental Management Accounting. Participant in several research funding programmes related to Environmental Management in Spain, Scotland and Guatemala.     

The Relevance of Organization Theory to the Field of Business and Information Systems Engineering

Information and communication systems (ICS) impact their organizational environment in significant ways; hence, the design, implementation, and use of ICS are inseparably linked to fundamental issues of organizational design and behavior. Current research in the field of business and information systems engineering (BISE), however, is primarily technology- or practice-oriented and concerned with the construction and validation of prototypes, whereas little attention is paid to theoretical insights into organizational phenomena and relationships. In this paper, we argue that paying more attention to organization theory would provide valuable guidance in addressing the close links between ICS on the one hand, and organizational systems on the other. To support our argument, we refer to selected theoretical perspectives and highlight their potential relevance to the BISE field.

Analyzing the Memory Impact of Advertising Fragments

Marketers are making increasing use of very brief messages that mention just a brand name or a brand name with a short headline, as in event sponsorship and program endorsements. There has been debate over the effectiveness of these advertising fragments. This paper introduces an approach for controlled testing of the effects of advertising fragments. Using a reaction-time based procedure, we show that a key effect of advertising fragments is to revive established brand associations, even though these associations are not explicitly communicated. This reactivation occurs not only when these names receive focal attention, but also when they receive nonfocal attention.     

一种实用的无线信道纠错方法

核心竞争力是企业适应市场的潜力。中国某些企业由于缺乏核心竞争力而使其市场份额逐渐缩小。为了适应国际市场竞争的形势,发展企业核心竞争力是重中之重。为此,除了企业加强自身建设以外,政府应该利用法律和政策,充分利用加入WTO以后宝贵的“缓冲期”,使国内市场尽快完善,促进企业核心竞争力的不断提高。     

东北亚地区物流合作的前景

本文认为,20世纪80年代以来,东北亚各国相互间贸易和投资规模的不断扩大及向纵深发展,有力地推动了本地区物流服务贸易的发展,特别是中、日、韩三国积极参与经济全球化进程,产业结构不断调整升级,迅速发展成全球制造业中心,成为世界物流合作最具活力和潜力的地区。文章提出,东北亚地区的物流合作已经具备了基本条件,应基于海运、空运的区位优势和物流的货物优势,建立东北亚地区海运物流体系、东北亚地区空运物流中心和类别相对集中的物流通道;东北亚地区的物流合作,要从整体上、战略上进行研究规划,制定出合作框架,确定合作的目标、原则、内容以及实现目标的途径和措施,建立合作交流机制,在互利互赢的基础上,提高东北亚地区物流合作的整体水平。     

The Use of Information and Communication Technologies (ICTs) in Tourist Information and Promotion of the Polish Carpathians in Foreign Tourism Markets

The recent years have been a time of rapid development of information and communication technologies (ICTs) in tourism. The objective of this article is to analyse and assess the use of ICTs in tourist information and promotion of selected municipalities in the Polish Carpathians, the largest region of mountain tourism in Poland. Particular attention was paid to the activities taken by DMOs, local entrepreneurs and cultural institutions. The use of ICTs in the Polish Carpathians is at a relatively advanced level, but still not sufficient enough to make these solutions a fully effective tool in building a strong regional brand in the international tourism markets.     

Impact of Online Reviews on Consumer’s Hotel Booking Intentions: Does Brand Image Mediate?

Abstract

The recent trend suggests that people are more inclined to online hotel reviews to take online hotel booking decisions. The present study argues that when consumers are exposed to online hotel reviews, it draws an impression of the hotel brand in the mind of consumers, resulting in influence their hotel booking intentions. The current study determines the mediation effects of brand image between credible online hotel reviews and consumers’ hotel booking intentions. To ascertain the uni-dimensionality of the scales, the present study executes exploratory factor analysis. The ensure the internal consistency of the variable scales, the study determines Cronbach’s alpha. To measure the mediation effects, the present study performs structural equation modeling bootstrapping method. Data analysis reveals that marketers should look at hedonic brand image, which ultimately influences consumers’ hotel booking intentions. This is a unique study that ascertains the type of brand image that actually mediates between the impact of online hotel reviews and consumers’ hotel booking intentions. In addition, the paper furnishes theoretical background on how people interpret online hotel reviews and its effects.     

Organizational Communication Research on Motorola

With China' s accession to the WTO, it is faced with huge challenges and opportunities. One of the biggest challenges is to foster intercultural thinking and working abilities so that China can compete with other powers. This paper tries to set Motorola Solution as an example to discuss cross-cultural business communication problems.     

基于移动宽带技术发展的云计算系统浅析

随着通信技术的发展,尤其是4G等新的通信技术的出现,用户终端的访问机制也相应的发生改变。本文对传统的通信模式进行了分析,同时描述了云计算技术在高速移动宽带网络中的应用及发展前景。